We live in an increasingly technological world and the ‘age of influence’ over purchases is getting younger. Mrs Bard and I went shopping for a piece of equipment that sooths a baby to sleep and were offered something unexpected…

Mrs Bard in a shop enquired
“A baby mobile is what’s required”
She meant one above the cot that turned
The assistant disappeared then returned
With ‘Baby’s First Mobile’ complete with case
A mobile phone – should have seen her face!
Meanwhile in the store I’d seen
A tablet to make nerd-baby keen!
In the week that mini-iPad’s came out for sale
Encouraging “I want it!” in a baby’s wail
The pen will soon be history what will come next
The gentle tap-tap of predictive text!
© Baldock Bard 2012
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